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Help deciding what to do with AI — and getting it done

The playbooks and tools are free. Payment buys organisation-specific judgement, facilitation, implementation and accountability, each against an agreed acceptance condition.

Entry engagements

Start with a decision, not a build

Each one is fixed in scope, ends in a decision you can defend, and doesn't commit you to anything further.

How we work

Principles that protect the buyer

One accountable counterparty

Neul Labs contracts the engagement and manages any specialists involved. You deal with one party that owns the outcome.

Acceptance agreed up front

Every scope states what 'done' means and how it will be checked, before work starts.

No custom AI is a valid answer

Assessments are allowed to recommend existing software, process changes, or stopping. Otherwise a diagnostic is just a sales pitch.

Disclosed referrals

If your need is outside our capacity or competence, we say so. Any referral is disclosed, including any fee, and is not a managed delivery promise.

Your brief is portable

Briefs, evaluation sets and findings are written so you can use them with any supplier.

Private by default

Client material stays separate from the public playbooks. Evidence is published only with your written permission.

At a glance

EngagementFor when…Typical durationPrice
AI Opportunity Sprint“We have been told to adopt AI, but where should we start?”2–3 weeksfrom £2,500
Team Workflow Activation“We bought AI tools, but useful adoption is patchy.”4–8 weeksfrom £6,000
Pilot Readiness Review“Our pilot works in a demo but is not ready for staff.”2–4 weeksfrom £4,000
Workflow Implementation“This recurring process consumes too much time.”6–12 weeksfrom £15,000
Adoption & Assurance Retainer“We deployed something; is it still worth running?”Rolling, 3-month minimumfrom £1,500/month

Prices exclude VAT and are starting points. Every engagement is scoped and priced in writing before work starts.

Tell us about one workflow

The project brief takes about five minutes. A person reads it and replies with whether there's a viable project and the smallest sensible next step.

Disclosure:Paid engagements are contracted and delivered by Neul Labs, which Dipankar Sarkar founded and leads. Playbook recommendations stay vendor-agnostic, and we do not publish supplier rankings.